Dark Summer | October Drop

A melting pot of chaos, where pigment washes and muted tones fuse with heavy graphics on new and loved shapes.

Shot by renowned music videographer @colin_jeffs and photographer @gaboski, the campaign merges two distinct creative perspectives. Set against a custom backdrop designed by our in-house creative Jackson and pulled straight from the range’s graphics, the result is raw, chaotic, and unconventional take on Summer.